Operational
Program
Settle the West
Settle the West Program
Remote Worker Relocation Program
$0K
Y1 Revenue (Floor)
$0.0M
Y5 Revenue (Floor)
About
CommunitySettle the West is a marketing and relocation program that attracts remote workers to move to the Black Hills region. It markets the quality of life, low cost of living, and BHC ecosystem benefits. Over 5 years, it aims to generate $170M+ in regional economic impact.
Revenue Streams
Relocation Feescore
$280KReal Estate Referral Commissionsnew
$38KContent Monetization (relocator stories)core
$25KRelocation Guide Advertisingnew
$18KDiscovery Trip Revenuenew
$14KPodcast (New West Stories)new
$12KEmployer Recruitment Advertisingnew
$12KCorporate Sponsorshipsnew
$12KDigital Ad Campaigns (for clients)new
$12KYouTube (Settle the West)new
$9KTourism Bundle Commissionsnew
$6KNewsletter (Western Dispatch)new
$6KMerch (I Settled the West)new
$6KSocial Medianew
$4KMedium/Substack Premiumnew
$4KMunicipal Partnership Feescore
$0Employer Sponsorshipscore
$0Consulting to Other Communitiescore
$0Franchise/Licensing (STW model)planned
$0OTA Displacement Savings Shareplanned
$0Mobile App (Relocator Companion)planned
$0Key Metrics
0
Partner Cities
$0M+
5-Year Impact
0
Relocations Target Y1
0
States Covered
Flywheel Connection
Role
Growth engine — brings remote workers to Black Hills, generating downstream demand
How It Connects
Workers need housing (Pass Creek), have kids (Seed Academy), spend locally (THE OP), create stories (Outpost Media)
Team
0
Team Members
Marketing Director
Relocation Coordinator
Revenue Projection
Year 1 → Year 5 — V6 Floor to V4 Ceiling range